"Semiotics is concerned with everything that can be taken as a sign. A sign is everything which can be taken as significantly substituting for something else." -- Umberto Eco
SemiObama is a participatory weblog that offers semiotic readings of the new visual culture surrounding Democratic presidential candidate Barack Obama. SemiObama looks closely at the visual representations of Obama and unpacks the various cultural, religious, national, and political icons and symbols surrounding him that are used to evoke meaning and emotional reaction. We will also write about the act of writing–decode the process of decoding–reading our own readings as a means of transparency and fuller critique.